March 2011
You are browsing the archive for March 2011.
By hhr on March 31, 2011
Congrats to BWB3 panelist TK Gore (Director of Digital Media at Comcast Sportsnet Chicago) on being appointed Chicago Chapter Manager of the National Sports Marketing Network (NSMN), putting him in charge of membership, programming and community for the local chapter.
Posted in Miscellaneous
| Tagged Chicago, Comcast, NSMN, TK Gore
|
By hhr on March 30, 2011
The Blogs with Balls event was fun. If you happen to be a stat person, these products would probably give you a ridiculous amount of pleasure (read sensory overload and have you drooling). Bloomberg Sports gave a brief demonstration of its Front Office 2011 to use for fantasy baseball… Attendees at the event also got to [...]
Posted in Miscellaneous
| Tagged Aeyrs Sports, Bloomberg Sports, Front Office 2011, South Side Hit Girl
|
By hhr on March 30, 2011
This week we interview Bogs With Balls 3 panelist and author of the recently-released The Extra 2%. Blogs with Balls Show – Episode 31 by Blogs with Balls Jonah, with the distinction of being both a baseball and financial journalist, was the perfect choice to pen a book that looked at how three baseball neophytes (two owners and their [...]
Posted in Podcast
| Tagged books, Jonah Keri, MLB, Podcasts, Tampa Bay Rays, The Extra 2%
|
By hhr on March 30, 2011
We mentioned in a previous post ESPN3.com capitalizing on the popularity of Heisman winner Cam Newton by broadcasting live the Auburn Pro Day on their site. Today, the platform will air that of Heisman finalist Jake Locker. I actually met Locker Super Bowl week in North Texas and couldn’t be more impressed with how humble and professional [...]
Posted in Miscellaneous
| Tagged College Football, ESPN, ESPN3, Jake Locker, NCAA, Washington Huskies
|
By hhr on March 29, 2011
Yesterday, Facebook Live hosted a live chat with Golden State Warriors’ Executive Director, Marketing, Kyle Spencer. Spencer talked about how the team has leveraged the Facebook platform, specifically its use of tabs, status updates and Check-In Deals – of which the Warriors were a launch partner. Through Deals, the team combines the on-site game-day experience (pre-game, in-game and [...]
Posted in Miscellaneous
| Tagged Facebook, Facebook Live, Golden State Warriors, Kyle Spencer, NBA
|
By hhr on March 28, 2011
Another great example of a franchise using social media to connect with fans. The NBA always seems to be out in front on these. The Warriors are among the teams most aggressive in the space (along with our friends at the Sac Kings, of course). Tune in to Facebook Live (http://bit.ly/fbhqlive) on Monday, March 28 at [...]
Posted in Miscellaneous
| Tagged Facebook, Facebook Live, Golden State Warriors, Kyle Spencer, NBA
|
By hhr on March 28, 2011
When I saw this come across my desk, I thought right away that it was relevant to this site. However, I needed a much brighter mind than mine to break it down for me. So I enlisted the help of the brightest sports blogger-lawyer I know, Texans Chick Steph Stradley. Here’s Steph’s take… — — — — — – You might [...]
Posted in Miscellaneous
| Tagged Bloggers, FTC, Marketing, Steph Stradley
|
By hhr on March 25, 2011
Tariq Ahmad gave a presentation entitled “Social Media & The NBA: Where It’s @” at this year’s SXSW. Below is his summary and the presentation itself. — — – Intro Social media is a relatively new entity, in which significant research has not yet been conducted. In turn, there has been substantial research conducted on the National Basketball Association [...]
Posted in Miscellaneous
| Tagged NBA, social media, SxSW
|
By hhr on March 24, 2011
Last year around this time, we highlighted and praised the Cleveland Indians’ unveiling of the Tribe Social Media Deck. Today, the team took the concept a step forward announcing what they call “an all-encompassing social media strategy for the 2011 season, which will be the first of its kind in Major League Baseball, ” and “a [...]
Posted in Miscellaneous
| Tagged Cleveland Indians, MLB, social media, Twitter
|