November 2010

You are browsing the archive for November 2010.

SBJ: Yardbarker is FoxSports.com’s Difference Maker

From Eric Fisher at the SportsBusiness Journal: Yardbarker Blog Network Helps FoxSports.com to Record Traffic FoxSports.com recorded 29.04 million unique visitors in October according to comScore, a new all-time site record for the third consecutive month and a total 91% higher than October ’09. The Yardbarker network of blog sites, part of FoxSports.com’s monthly traffic roll-up, posted [...]

Shoals Joins Levy On the DL

Shoals Joins Levy On the DL

Bethlehem Shoals (nee:  Nathaniel Friedman) joins Dan Levy today on the On the DL podcast. Dan brings Shoals on talk about FreeDarko’s new book, and a ton of other things, mostly sports: We talk about the book, its promotion, how annoying people are who send in corrections to a history book and expect you to be able [...]

Making the Most of a Bad Monday Night Game

Making the Most of a Bad Monday Night Game

So you’re less-than-enthused about that Broncos-Chargers matchup on Monday Night Football? You, me, and the executives at ESPN (not to mention the Chargers’ and Broncos’ shell-shocked fanbases) are all in the same boat. So why not make it a little more interesting with some help from The Daily Bunch and the good people at P&G: THE [...]

EDSBS Hits the Road with Allstate

EDSBS Hits the Road with Allstate

Whether doing it ourselves or advocating on its behalf with others, we’ve long been proponents of brands and bloggers developing original, interesting, mutually-beneficial content. We’ve also been big fans of EDSBS’s Spencer Hall – as evidenced by the fact that he’s been a mainstay on panels at all three conferences. Recently, Spencer, vis-a-vis SB Nation, teamed with Allstate and [...]

What They’re Saying About SB Nation’s Latest Round of Funding

What They’re Saying About SB Nation’s Latest Round of Funding

SB Nation made news recently as All Things Digital announced “the Washington, D.C.-based sports blog and news start-up, has just completed a $10.5 million Series C round, which is being led by Khosla Ventures, according to sources.  SB Nation has already raised about $13 million in total venture funding from Accel Partners, Allen & Company, [...]

Shoals and Bomani on Left of Black

Mark Anthony Neal talks with Free Darko creator Nathaniel Freidman and radio host Bomani Jones. Side note:  Love this video-cast-set-up by Neal.

The Big Leagues: Sports Blogging as Mainstream Media Business

This article was originally posted at PressCoverage.us by Will Carroll and is being re-posted with the author and editor’s permission. In 1946, Peter Drucker invented the concept of the “company man” within his landmark book The Concept of the Corporation. His call to decentralize – or as he called it, de-federalize – and to give employees [...]

Selling Women’s Sports

Selling Women’s Sports

Check out this post from colleague Megan Hueter, cofounder of WomenTalkSports.com, and a passionate advocate for women’s sports online. She casts opinion on a recent SportsBusiness Journal article about “selling women’s sports.” Megan believes the answer lies in building and activating a community, which currently isn’t organized on a big level in the women’s sports world. [...]

Before ESPN the Mag, There Was Blogs With Balls MyTown

Before ESPN the Mag, There Was Blogs With Balls MyTown

I think ESPN is challenging BwB to bust out our 8 hours of b-roll. Regardless, this vid brought back some fun memories of our day in the Chicago Suburbs with Joakim Noah.

A Case Study on Sports Bloggers:  Can You Count, Suckers?

A Case Study on Sports Bloggers: Can You Count, Suckers?

Over the past few months, we’ve followed Fantasy Sports Venture transformation beginning with its purchase of The Big Lead for “low six figures” to recent news of there-branding of its consumer-facing side to “Big Lead Sports.” This month Inc. Magazine featured FSV/BLS as a case study on branding titled: Could a New Name Fix a Company? [...]

Blogs with Balls Elsewhere