Fri. Oct. 16,  Room 228, 4:00pm – 5:00pm

How outlets and personalities from TV and print are utilizing the web and social media to maximize exposure and enhance brand.

• Jalen Rose (NBA Analyst, JalenRose.com)
• Rob King (Editor-in-Chief, ESPN.com)
• Jim Bankoff (SB Nation)

Moderator:  Lang Whitaker (Executive Editor, SLAM Magazine)